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Retail partners
Past retail partners include Barneys New York, Neiman Marcus, Henri Bendel, Mitchells of Westport, Nordstrom, and Liberty of London.
Products that save animals
IM their Symbol.
YOU are their Voice.
“With IMPOSTER Faux Fur, when we see something beautiful, we honor its beauty. We don’t take a life because we covet something it has.”— Jaclyn Sharp, IMPOSTER Founder
INSPIRED BY ANIMALS. ✦DEDICATED TO THEIR PROTECTION. ✦FUR FREE. ✦NATURE'S TRADEMARK. ✦IMPOSTER. ✦100% CRUELTY FREE. ✦INSPIRED BY ANIMALS. ✦DEDICATED TO THEIR PROTECTION. ✦FUR FREE. ✦NATURE'S TRADEMARK. ✦IMPOSTER. ✦100% CRUELTY FREE. ✦
Why now?
The fur industry is collapsing, and we want to give animals a share of every dollar they lose.
86%
Decline in the number of animals killed for fur in the past decade
99%
As of late 2025, virtually all major fashion magazines have officially gone fur-free
€446M
EU subsidies. The EU fur industry has become so unprofitable that it now costs citizens roughly €446 million a year, partly to fund compensation for shuttered farms.
1,600
Fashion brands and retailers have pledged to go fur free. Major luxury houses like Gucci, Chanel, Prada, Versace, Burberry, and Armani have abandoned fur, alongside retailers such as Macy's and SAKS Fifth Ave.
The thesis
The IM Symbol is our visible trademark, a geometric mark that signals to consumers at a glance: This product is animal-friendly.
IMPOSTER was inspired by a rescued horse named Draco. The diamond at the center of the IM symbol is in honor of Draco, who had a perfect white star on his forehead.
Design
Campaigns
Policy
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Celebrity supporters
Celebrity supporters include Sarah Jessica Parker, Hailee Steinfeld, Sandra Bullock, Anne Hathaway, Carrie Underwood, Jessica Chastain, Olivia Wilde, Dakota Fanning, Olivia Palermo, and many more.
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Animal protection
We are working with Humane World for Animals (formerly HSUS), which called IMPOSTER “a serious game-changer for animals & the fashion industry.” We are also working with Farm Sanctuary, Rising Starr Horse Rescue, and more.
Join us
Be their voice.
Wear the cause, not the consequence. Help us give animals a royalty share of products they inspire.
Save animals →