Imposter - Saving animals by harnessing the power of enterprise
What if you could have the look and feel of fur in a choice that saves animals?
There is a quality of faux fur that makes this possible, but one problem stands in the way: how will people know if a compassionate choice was made if the faux fur itself is indistinguishable? High quality faux fur has faced a serious marketing problem, and its primary advantage has never been used. That is about to change.
Imposter will make the best faux fur in the world recognizable from the outside. Wild Instinct is the first to give you this choice.
Imposter is a new initiative that saves animals by harnessing the power of enterprise. Our signature fashion collection Wild Instinct uses the best faux fur in the world, with an advantage that has never been possible before: a symbol that identifies the product as animal friendly from the outside. Rather than exploiting animals, Imposter honors the beauty and majesty of animals, with a royalty share of each purchase being donated to their protection. Inspired by animals, giving back to animals. There is no greater mission for the brand.


