For Immediate Release:

It can be tough trying to stay stylish while keeping warm this winter season. Celebrities are staying fashionable by including faux fur pieces in their ensembles and giving a modern take on a classic trend. Juxtaposing faux fur with a variety of textures like silk, jersey, and denim can give an updated version of this trend a contemporary point of view.

Celebrities today are opting for this animal friendly alternative to keep cozy at events like the Winter Olympics, New York Fashion Week, and the Sundance Film Festival. Stars like Carrie Underwood, Angie Harmon, Emmy Rossum, Olvia Palermo and Jessica Lowndes, can all be spotted wearing the finest quality in faux fur by Imposter.

Imposter is dedicated to the protection of animals and the brand is giving back through the sales of their garments. Creator Jaclyn Sharp stays true to her cause by giving 10% of each sale on Imposter4animals.com to an animal charity selected by the customer (such as the Humane Society of the United States or Farm Sanctuary). Many celebrities are supporting this cause while still keeping with this season’s latest trend.

Pairing a faux chinchilla vest with a pair of jeans and boots is a perfect choice for a snowy day in the city. For a more glam look, a lush faux fur shrug looks romantic over a gown for an evening out on the town. Even the accessories like the stylish trapper hat and ear muffs look ultra chic mix matched with an oversized tee and comfy leggings. For a more bohemian look, a voluminous faux fur vest looks fun over a flowy printed dress.

Imposter faux fur is created with material by French fabric experts at Tissavel International, to achieve the most realistic version of this trend.

Who says glamour has to come at a compromise? With faux fur fashions from Imposter, women can still have that fabulous fur look and stay animal friendly. Soon the Imposter logo pin will discern the real from the fake and inspire all fashionistas to make the switch. Faux fur isn’t just a fashion trend for the season; it’s an animal protection trend for all seasons.

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